“中国味都”迈入香辛料全球数字贸易新时代

Core Insights - The launch of the smart trading platform in Yang'an Town, Shandong, marks a significant step for "China's Flavor Capital" into the global digital trade era for spices, showcasing a model for traditional industry upgrades under rural revitalization [1] - The platform utilizes digital technologies to address long-standing issues in spice trade, such as information asymmetry and low logistics efficiency, thereby enhancing trade efficiency and quality assurance [2][3] Group 1: Digital Transformation - An 800,000 yuan cross-border transaction was completed in 10 minutes, demonstrating the efficiency of the platform [2] - The integration of IoT and blockchain technologies has established an "electronic warehouse receipt + fund supervision" mechanism, fundamentally resolving quality disputes through certification by international testing agency SGS [3] - Logistics cycles from Guangxi to Southeast Asia have been shortened by 5 days, with costs reduced by 12%, and the time for factory inspections has been compressed from 3 days to 4 hours [3] Group 2: Collaborative Development - The success of Yang'an Town is attributed not only to technological innovation but also to breaking the "solo" industrial dilemma through collaborative efforts [3] - Initiatives include government and enterprise partnerships to create shared laboratories, saving small and medium-sized enterprises over 150,000 yuan annually in testing costs [3] - The establishment of a seasoning group consolidates the purchasing needs of over 20 enterprises, reducing raw material prices by 10%-15% [3] Group 3: Global Market Expansion - During the trial operation, over 200 registered traders achieved a transaction volume of 58 million yuan, with 67% being small merchants, highlighting the inclusivity of digital technology [4] - The spices from Yang'an Town have been exported to 70 countries and regions, transitioning from selling raw materials to products, and now to brands on a global scale [4] - The experience of Yang'an Town illustrates that high-quality development in county economies is a systematic project involving digital empowerment, collaborative development, and a global perspective [4]