Workflow
“打卡”智能产品,分享购物体验,“科技购”成外国人来华消费新趋势
Huan Qiu Shi Bao·2025-09-21 22:47

Core Insights - The global consumer electronics market is projected to exceed $1 trillion by 2025, with China playing a crucial role in this growth [1] - Foreign tourists, particularly younger individuals, are increasingly visiting China not just for cultural experiences but to purchase innovative Chinese electronic products [1] Group 1: Consumer Behavior - Tourists are actively seeking out Chinese tech products, with experiences like visiting tech stores becoming essential parts of their travel itineraries [3] - Many foreign consumers are well-informed and have specific products in mind when shopping in China, often looking for high-quality and unique items that may not be available in their home countries [6] - The trend of purchasing Chinese tech products is driven by the perception of superior quality and value compared to similar products in their home markets [6][9] Group 2: Product Popularity - Action cameras and drones are among the most sought-after products by foreign consumers visiting China [4] - The demand for Chinese tech products is not limited to local brands; foreign brands are also found to be cheaper in China compared to their prices in developed countries [6][8] Group 3: Market Trends - The shift in foreign consumer behavior indicates a move from seeking low-cost items to prioritizing high-tech, customized, and innovative products [9][10] - The increasing influence of Chinese tech products on international social media platforms highlights their growing global appeal [6][7] Group 4: Shopping Experience - The introduction of tax refund services and improved shopping infrastructure enhances the overall experience for foreign consumers in China [10] - Recommendations for improving services for international customers include enhancing international payment systems and creating immersive product experiences [10]