百年人寿菏泽中支开展“漫步赵王河，共学金融护身术”活动

Core Viewpoint - The outdoor financial education campaign organized by Baian Life Insurance aims to enhance public awareness of insurance and risk prevention, making financial knowledge accessible to the community [1][2]. Group 1: Event Overview - On September 18, Baian Life Insurance's Heze branch held an outdoor event themed "Protecting Financial Rights, Supporting a Better Life" along the Zhaowang River, focusing on practical insurance knowledge and financial risk prevention [1]. - The event featured a prominent promotional booth where staff used banners, knowledge boards, and illustrated brochures to simplify complex insurance concepts for the public [1]. Group 2: Target Audience and Content - The campaign tailored its messaging to different demographics, particularly focusing on the elderly by using real-life examples to explain common scams such as "fake insurance sales" and "high-interest investment schemes" [1]. - Attendees expressed appreciation for the convenience of learning about insurance and fraud prevention in a familiar setting, highlighting the effectiveness of the outreach [1]. Group 3: Future Commitment - Baian Life Insurance's Heze branch plans to continue its community engagement efforts, bringing practical financial services and knowledge closer to the public, reinforcing the role of insurance as a protective measure for a better life [2].