Core Insights - The article highlights the ongoing success and appeal of the Citroën C5 X four years after its launch, emphasizing its romantic and unique characteristics that continue to resonate with users [1][3]. Group 1: Product Performance - The Citroën C5 X has become a sales leader for Dongfeng Citroën, showcasing its strong market presence and contributing to the company's recovery [3]. - The vehicle is produced exclusively at the Chengdu plant in China, serving as a global production base for the model [3]. Group 2: Marketing and User Engagement - The company has effectively utilized anniversary celebrations to foster deep co-creation with users, enhancing emotional connections with the brand [5]. - A series of promotional activities, including a special policy for customers ordering specific models, has been introduced to celebrate the anniversary [6]. Group 3: User Experience and Events - A recent event in Ningxia allowed users to experience the C5 X's capabilities across various terrains, highlighting its advanced stability and comfort features [6]. - The event also featured a unique "user-led" celebration, showcasing a new co-created product that enhances user interaction with the vehicle [9].
东风雪铁龙凡尔赛C5 X迎四周年庆,坚持与用户共创、建立情感纽带
Zhong Guo Jing Ji Wang·2025-09-22 08:01