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从“真房源”到“真保障” 贝壳发布全流程服务保障体系
Zheng Quan Ri Bao Zhi Sheng·2025-09-22 10:13

Core Viewpoint - Beike has officially launched the "True Guarantee" full-process service guarantee system, which aims to enhance consumer rights protection and reflects the company's commitment to consumer welfare [1] Group 1: Service Commitment - The "True Guarantee" system covers a total of 35 service commitments, including 6 platform-level commitments and 29 brand-level commitments [1] - Since 2001, Beike has cumulatively refunded and compensated consumers a total of 5.56 billion yuan by August 2025 [1] Group 2: Operational Strategy - Beike's Chief Operating Officer, Li Fengyan, emphasized the company's dedication to providing reliable and reassuring services, aiming to push the industry towards a more standardized and secure high-quality development phase [1] - The system is supported by "1 standard + 2 capabilities + 100 million yuan guarantee fund" to ensure effective service delivery [1]