中国绿色金融的国际叙事创新：从规模领先到话语引领

Core Viewpoint - China's green finance has become a global leader in scale, with green credit balance exceeding 40 trillion yuan and annual green bond issuance surpassing 400 billion yuan, yet its international influence does not match its market size [1] Group 1: Transition from Scale Narrative to Rule Narrative - The international communication of China's green finance has primarily focused on scale data, which, while showcasing size, fails to address the core of sustainability [2] - The release of the "Green Finance Support Project Directory (2025 Edition)" in July 2025 marks China's shift from a standard follower to a standard setter, adding 12 new green project categories and refining technical standards [2] - The narrative transformation should emphasize the four pillars of green standards, information disclosure, incentive mechanisms, and product innovation, establishing a dual recognition system that mandates measurable, reportable, and verifiable environmental benefits [2] Group 2: Transition from Grand Narrative to Micro Narrative - Macro data reflects participation but lacks emotional resonance; the vitality of green finance lies in the tangible benefits of specific projects and market entities [3] - Micro narratives can be illustrated through concrete cases, such as China Postal Savings Bank's "transformation loan," which supports high-energy-consuming enterprises with an average yield of 4.2%, breaking the misconception of a conflict between environmental protection and profitability [3] - Local practices like Fujian's "tea garden loan" and Shenzhen's "blue bond" demonstrate how green finance translates abstract policies into tangible entities, highlighting its role in transformation, rural revitalization, and improving livelihoods [3] Group 3: Integrating Eastern and Western Civilizational Narratives - China's green finance system is rooted in traditional ecological wisdom, which serves as a core advantage in international communication [4] - The "bamboo forest carbon sink" practice in Zhejiang exemplifies how local cultural concepts can be transformed into real value through carbon trading platforms and "carbon sink loans," demonstrating the synergy between ecology and economy [4] - Incorporating a civilizational perspective can enhance international understanding; for instance, linking green standards to traditional texts can foster resonance with local philosophies [4] Group 4: Building a Multi-Entity, Cross-Linguistic Narrative Ecology - To transition from "scale leadership" to "narrative leadership," a multi-entity collaborative and cross-linguistic narrative ecology system is necessary [5] - The existence of terminology discrepancies in international green finance, such as the interchangeable use of "transformation finance" and "sustainable finance," hampers precise communication [5] - Establishing a national multilingual terminology database and cultivating three types of "green finance spokespersons" can enhance the effectiveness of narrative dissemination [5] Conclusion - The innovation of China's green finance narrative is crucial for international discourse power and global sustainable development, transforming Chinese practices into comprehensible and replicable solutions [6] - This approach not only enhances the country's financial soft power but also provides a new path for "ecological priority and green development" globally [6]