Qi Lu Wan Bao·2025-09-23 00:31Core Viewpoint - The article highlights the efforts of Minsheng Bank's Weifang Anqiu branch in promoting deposit insurance knowledge to enhance public financial literacy and consumer protection [1][2]. Group 1: Promotional Activities - The branch organized a deposit insurance promotional event from September 1 to 5, focusing on the core concept of "Finance for the People" [1]. - Various innovative promotional methods were employed, including the use of LED screens and in-branch displays to create a strong awareness atmosphere [1]. - The branch utilized social media platforms and SMS to disseminate deposit insurance knowledge, broadening the outreach of the campaign [1]. Group 2: Customer Engagement - The lobby manager distributed promotional materials to every visiting customer and provided face-to-face explanations, addressing customer inquiries about the coverage and compensation limits of deposit insurance [2]. - Staff used simple language and real-life examples to explain the functions and benefits of deposit insurance, enhancing customer understanding of the policy [2]. - Special attention was given to elderly customers, with tailored explanations to boost their confidence and sense of security regarding financial matters [2]. Group 3: Impact and Future Plans - The promotional activities resulted in over 1,000 materials distributed, more than 500 customer consultations, and outreach to over 2,000 community residents [2]. - The branch plans to continue innovating promotional formats and conducting financial knowledge dissemination activities to contribute to regional financial stability and a harmonious financial environment [2].