Core Viewpoint - The appreciation of the Thai Baht is expected to lead to a 17% decrease in tourism revenue for Thailand, as stated by the Director of the Tourism Authority of Thailand, Tapernee [1] Group 1: Currency Impact - From January 1 to September 19, the Thai Baht appreciated approximately 8% against the US dollar, changing from about 34 THB per USD to around 31.6 THB per USD [1] - The appreciation of the Baht increases travel costs for foreign tourists, affecting expenses such as airfare, accommodation, and dining [1] Group 2: Competitive Landscape - The currency trends of competing tourist destinations are contrasting; for instance, the Japanese Yen depreciated by 6.22% and the Vietnamese Dong by 3.38% [1] - The stronger Baht reduces Thailand's attractiveness compared to other regional countries, leading to a projected loss in tourism revenue [1] Group 3: Consumer Behavior - Budget-conscious foreign tourists may reduce spending or choose to travel to cheaper destinations, while some affluent Thai citizens may opt for outbound tourism, further impacting domestic tourism revenue [1]
泰旅游官员：泰铢升值恐致旅游收入减少17%
Zhong Guo Xin Wen Wang·2025-09-23 02:26