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超4000款新品首发!2026春夏上海时装周开启今秋时尚盛会

Core Insights - The 2026 Spring/Summer Shanghai Fashion Week will officially open on October 9, with the theme "Expanding Boundaries, Redefining" that integrates technology, art, culture, and sustainability [1] - Retail revenue for clothing, cosmetics, and accessories in Shanghai saw a year-on-year growth of over 9% in August, indicating a stable growth trend for the first eight months of the year [1] - Shanghai aims to enhance its status as an international consumption center, supporting emerging brands and young startups through diverse channels [1] Event Highlights - The main venues, New Heaven Red Courtyard and Blue Hall, will be upgraded to "Mosaic Showrooms," creating immersive multi-dimensional spaces for fashion shows [2] - Over 4,000 new clothing and accessory items are expected to be launched during the event [2] Designer and Brand Development - The event will feature various platforms like LABELHOOD and KIDSWEAR, providing opportunities for independent designers and niche brands [3] - Notable Chinese brands such as COMME MOI and SHUSHU/TONG will celebrate significant anniversaries during the event, showcasing the growth of local design talent [3][4] International Participation - The fashion week will attract over ten international brands to debut new products, reinforcing Shanghai's position as an Asian fashion hub [4] - Collaborations with global brands like Adidas and Harrods will enhance the visibility of Chinese designers on the international stage [4][6] Market Engagement - The Shanghai Fashion Week serves as a testing ground for domestic and international brands, facilitating efficient market access [6] - The MODE Shanghai Fashion and Apparel Exhibition will feature over 250 brands from nearly 30 countries, with a significant representation of overseas brands [6][7] Consumer Experience - The event will create diverse experiences to stimulate urban consumption, including pop-up stores and immersive installations [9] - The Shanghai Fashion Carnival will feature various activities aimed at transforming Shanghai into a source of consumption and trendsetting [10]