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苏浙体育局长谈苏超、浙BA火爆之因
Jing Ji Guan Cha Wang·2025-09-23 07:14

Core Insights - The 2025 East China Sports Bureau Directors' Conference was held in Hangzhou, highlighting the successful strategies of Jiangsu Super League (Su Chao) and Zhejiang Basketball Association (Zhe BA) [1] Group 1: Jiangsu Super League (Su Chao) - Su Chao's success is attributed to leveraging local cultural "hot topics" to attract attention, resulting in 1.716 million on-site spectators and nearly 1.5 billion online views during the first ten rounds of events [1] - The event also integrated cultural and tourism activities, yielding a "traffic dividend," and its event management approach has been adopted by eight other provinces [1] Group 2: Zhejiang Basketball Association (Zhe BA) - Zhe BA has effectively targeted community basketball through a "Five Ones" model, combining government leadership with market operations to enhance urban vitality and boost consumption [1]