农行济南历下解放路支行:厅堂“变身”金融课堂,暖心守护银发“钱袋子”
Qi Lu Wan Bao·2025-09-23 08:02

Core Viewpoint - Agricultural Bank of China (ABC) actively promotes financial literacy through public welfare activities, enhancing public financial knowledge and demonstrating the bank's social responsibility [1] Group 1: Financial Education Activities - ABC's Jinan Lixia Liberation Road Branch transformed its service area into a financial education front, utilizing customer wait times to disseminate financial knowledge [1] - Various methods were employed, including setting up financial promotion corners, distributing brochures, and playing warning videos to create an engaging educational atmosphere [1] Group 2: Content of Financial Education - Staff provided detailed explanations of basic financial knowledge, covering topics such as safe use of electronic banking, identifying legitimate investment channels, and maintaining good personal credit records [1] - Special emphasis was placed on fraud prevention, with staff using real-life examples to explain common scams like "reverse mortgage," "investment returns," and "impersonating law enforcement" [1] Group 3: Impact and Reception - The initiative significantly enhanced the self-protection awareness of clients, particularly among vulnerable groups with lower risk awareness [1] - The event received high praise from elderly clients, who found the information timely and practical, reinforcing the bank's commitment to social responsibility and fostering a safe financial environment [1]