Core Viewpoint - The collaboration between JD Technology and Xinjiang Hongyan Investment Group aims to enhance the digital transformation of agriculture in Wujiaqu City, Xinjiang, addressing the challenges of selling high-quality agricultural products and expanding their market reach [1][2]. Group 1: Digital Supply Chain Development - JD Technology has developed a comprehensive digital supply chain platform that integrates smart selection, inventory management, and order fulfillment, effectively addressing the core issue of selling difficulties faced by local farmers [2]. - Since its trial operation on September 2, the platform has served 10 local suppliers, facilitating the entry of various regional products into the national market [2]. - The platform leverages JD's national industry big data to analyze consumer trends, providing local enterprises with comprehensive advice on product standards and brand development [2]. Group 2: Agricultural Transformation and Upgrading - The operation of the digital supply chain platform is expanding the sales radius of Wujiaqu's specialty agricultural products, driving local agricultural transformation to meet national market quality standards [2]. - The model of "sales driving production" is prompting changes in agricultural practices, leading to standardization in planting, refinement in processing, and the establishment of regional public brands [2]. - The initiative aligns with the Ministry of Agriculture and Rural Affairs' emphasis on digital transformation as a key driver for modernizing traditional agriculture [2]. Group 3: Broader Impact on Rural Revitalization - Beyond Wujiaqu tomatoes, other regional specialties such as Yanbian mangoes and Nanyang mugwort are also experiencing accelerated upgrades through the JD digital supply platform, contributing to a "digital wealth path" for rural revitalization [3].
京东科技打造农产品数字供销平台 助力新疆五家渠乡村振兴