新华解码丨外卖平台服务“新国标”向社会征求意见 聚焦外卖平台治理之痛

Core Viewpoint - The introduction of a new national standard for food delivery platforms aims to standardize service management, enhance service quality, and address key issues in the industry [1][2][4]. Group 1: Regulatory Framework - The State Administration for Market Regulation has drafted the "Basic Requirements for Food Delivery Platform Service Management" and is seeking public feedback [1]. - The new standard will focus on issues such as "involution" competition, opaque and unreasonable platform fees, "ghost deliveries," and insufficient protection for delivery personnel [1][2]. Group 2: Key Issues Addressed - The draft proposes specific requirements for fee management, including the need for platforms to standardize fee items, publicly disclose fee information, and conduct compliance audits [2]. - It addresses the "involution" competition by establishing requirements for promotional activities to ensure transparency and fairness [2][3]. - The draft outlines systematic requirements for platforms regarding merchant management, including strict qualification checks and operational guidance to enhance food safety [2][4]. Group 3: Delivery Personnel Rights - The draft emphasizes the protection of delivery personnel's rights, including fair income, working hours, and career development, while promoting a sustainable rights protection mechanism [3][4]. - It calls for platforms to establish fair labor relations and provide necessary training and support for delivery personnel [3]. Group 4: Industry Impact - The new standard aims to integrate various regulatory requirements related to food safety, fair competition, and labor rights, optimizing the ecosystem of the food delivery industry [4]. - It is expected to enhance consumer trust and improve the overall image of the industry by fostering a fair, orderly, and sustainable market environment [4].