Group 1 - The core viewpoint of the article highlights the successful integration of All Cotton Era's official flagship store with Taobao Flash Purchase, enabling rapid delivery of over 400 products within a 3-kilometer radius from physical stores [1][2] - All Cotton Era has connected 229 offline stores to Taobao Flash Purchase, covering 57 cities, with plans to add 91 more stores by the end of September, bringing the total to 320 [1] - The product categories available through Flash Purchase have achieved full coverage, with textile products accounting for 70% of sales, indicating strong demand in this segment [1] Group 2 - Since joining Taobao Flash Purchase, the sales of the 229 stores have increased by over 1300% year-on-year, with monthly order volume rising from 500 to 2000, reflecting a 300% month-on-month growth [1] - The company has made strategic adjustments to adapt to the instant retail trend, expanding product categories to include household cleaning, sanitary napkins, and travel essentials to meet diverse consumer needs [2] - Alibaba's CEO of China e-commerce, Jiang Fan, mentioned that integrating offline stores into Taobao Flash Purchase will enhance the shopping experience and is expected to generate an additional 1 trillion yuan in transactions over the next three years [2]
全棉时代全国超300家线下门店接入淘宝闪购
Xin Lang Ke Ji·2025-09-24 09:17