Core Insights - The event "My Stage 2025FW New Trend Aesthetic Release Conference" held by the Dewu App in Shanghai showcased the latest fashion trends through innovative music performances and cross-border fashion shows, featuring numerous well-known brands and community creators [1][3][6] Group 1: Company Development - Dewu App has evolved over 10 years into a quality lifestyle shopping community for young people, with one in two users under 30 actively engaging on the platform [3] - The number of active creators in the Dewu App community increased by 143% year-on-year, covering diverse fields such as beauty, digital products, home, fitness, and more [3] Group 2: Fashion Trends - The "Silent Retro Style" was jointly released by Dewu App and Madame Figaro, emphasizing timeless design and functionality over mere retro aesthetics [4] - The event highlighted a new paradigm of fashion that combines high aesthetic value with practical utility for contemporary youth [4] Group 3: Cultural Impact - The event served as a cultural resonance for youth, breaking down barriers between industry professionals and amateurs, and redefining who can interpret fashion [7] - Dewu App's collaboration with stars and community influencers promotes a more open and diverse fashion discourse [7] Group 4: Brand Collaboration - Major brands such as Anta, Li Ning, and Jordan participated in the event, showcasing products that blend classic and innovative aesthetics, contributing to the sustainable development of China's fashion industry [11][14] - Dewu App connects brands with young consumers through a comprehensive immersive experience, enhancing brand value beyond mere product promotion [11] Group 5: Industry Recognition - The collective participation of leading brands reflects the industry's recognition of the "My Stage" event and their joint efforts in establishing local aesthetic discourse [14] - The successful hosting of the event underscores Shanghai's influence as an international fashion capital, promoting Chinese fashion on a global scale [14]
得物App“我的主场”新潮审美发布会:发布秋冬最新潮流趋势
Qi Lu Wan Bao·2025-09-24 11:26