国新国证基金：以投资者为本，推动公募基金向投资者回报转型

Core Insights - The Chinese public fund industry has experienced rapid growth over the past decade, with total management scale increasing from approximately 8 trillion to over 30 trillion [1] - The recent action plan by the China Securities Regulatory Commission aims to guide the industry towards high-quality development, emphasizing the importance of prioritizing investor interests [1] Industry Overview - The public fund industry is facing new challenges due to intensified market competition, scale orientation of fund companies, and pressure from fund performance rankings [1] - The action plan highlights the need for a shift from focusing on scale to prioritizing investor returns, encapsulated in the principle of "serving the entrusted and loyal to the matter" [1] Investor-Centric Approach - Understanding diverse investor needs is crucial, as different investors have varying risk tolerances, investment goals, and time horizons [2] - Young investors may seek higher long-term returns and can tolerate some risk, while those nearing retirement prioritize asset stability and lower risk tolerance [2] Strategic Initiatives - To enhance investor satisfaction and trust, the industry must implement actionable measures that embody the "investor-centric" philosophy throughout the management chain [2][3] - Specific initiatives include: - Designing differentiated product offerings tailored to various risk profiles, such as pure bond funds and equity funds [2] - Improving performance evaluation and research culture to support the investor-centric transition, fostering a "long-termism" mindset among researchers and fund managers [2] - Strengthening information disclosure and communication to build transparent and trustworthy relationships with investors [3] Conclusion - The industry aims to translate the "investor-centric" concept into tangible actions, enhancing investor satisfaction and trust, and ultimately achieving sustainable wealth growth alongside investors [3]