Workflow
星展:恢复覆盖快手-W(01024)予“买入”评级 AI解锁下一阶段增长
智通财经网·2025-09-25 05:31

Group 1 - The core viewpoint of the report is that Kuaishou-W (01024) is expected to see adjusted profit growth of 16%, 20%, and 18% for the fiscal years 2025 to 2027, reflecting higher-than-industry growth in advertising and e-commerce [1] - The new OneRec model is anticipated to enhance user engagement and improve advertising distribution efficiency, particularly in lower-tier cities where user purchasing power shows robust growth [1] - DBS Bank has resumed coverage of Kuaishou with a "Buy" rating and a target price of HKD 98, based on a 15x price-to-earnings ratio for the fiscal year 2026, which is one standard deviation above the average of the past two years [1] Group 2 - Kuaishou, as China's second-largest short video platform, boasts over 700 million monthly active users and stands out due to its decentralized distribution and strong community-driven ecosystem [1] - The company leverages vast proprietary datasets to train advanced AI models, such as OneRec, to enhance user stickiness, explore new revenue streams, and reduce costs for merchants [1] - The AI image and video generation tools developed by Kuaishou are seen as rare applications with global monetization potential, with projected revenue reaching RMB 2.7 billion by the fiscal year 2027 [1] Group 3 - Advertising revenue for Kuaishou is forecasted to grow by 12%, 12%, and 11% for the fiscal years 2025 to 2027, while e-commerce GMV is expected to increase by 14%, 11%, and 9%, all exceeding industry growth rates [2] - Live streaming revenue is projected to grow by 6%, 4%, and 3%, and e-commerce revenue is anticipated to rise by 23%, 12%, and 10% during the same period [2]