带来看电视全新视听体验，湖南卫视将进入4K超高清时代

Core Viewpoint - The broadcasting and television industry is accelerating its digital transformation, with ultra-high-definition (UHD) technology emerging as a key driver for breaking traditional audiovisual boundaries and fostering the integration of culture and technology [1] Group 1: UHD Technology Implementation - Hunan TV officially enters the 4K UHD era starting September 28, enhancing industry quality and providing viewers with a new audiovisual experience [1] - Hunan TV and Mango TV are rapidly implementing UHD technology through flagship programs, achieving significant breakthroughs in 4K UHD applications [1][2] - The first-ever 4K+HDR live broadcast on both OTT and IPTV platforms by Mango TV optimizes the UHD viewing experience for users [1][2] Group 2: Content Development and Strategy - Hunan TV and Mango TV have accumulated over 3,950 UHD content pieces, totaling more than 43,000 hours, covering various genres such as dramas, variety shows, and documentaries [2] - The strategy includes producing, restoring, and acquiring UHD content, ensuring comprehensive coverage of 4K/HDR standards in key program types [2] - The focus on high-quality programs like "披荆斩棘" and "声生不息" aims to systematically advance the incubation of original UHD IPs, enhancing brand uniqueness and industry leadership [2] Group 3: Content Scheduling and Distribution - Hunan TV guarantees 4 hours of UHD programming daily, covering six major categories, including original 4K variety shows and news programs [3] - The channel is negotiating with 34 provincial broadcasting networks to ensure the 4K UHD channel is accessible to households starting September 28 [3] - Testing of 4K UHD broadcast signals is being conducted across 79 IPTV platforms nationwide, with a synchronized launch planned for September 28 [3]