Core Viewpoint - The investment by Rongxin Culture in Youxue Baobei marks a strategic move to deepen its presence in the children's original book market, enhancing its competitive edge in the children's education content ecosystem [1] Group 1: Investment Details - Rongxin Culture's subsidiary, Xi'an Rongchuang Rongying Education Culture Co., Ltd., has officially acquired a 51% stake in Wuhan Youxue Baobei [1] - Youxue Baobei specializes in imported English original children's books and holds exclusive distribution rights for approximately 70 titles in mainland China, covering popular categories such as language enlightenment and emotional intelligence [1] Group 2: Resource Synergy - The investment aims to achieve a "1+1>2" value upgrade through deep complementary advantages in content, channels, and strategy [2] - Rongxin Culture's dual approach of "import + original" in children's literature will be enhanced by Youxue Baobei's strengths in original books, enriching the product matrix and increasing market share [2] - The integration of Rongxin Culture's AI smart reading pen with Youxue Baobei's original books will provide added interactive experiences, expanding the consumer base [2] Group 3: Strategic Alignment - The investment aligns with Rongxin Culture's long-term strategy in the AI education sector, utilizing Youxue Baobei's exclusive original book resources as quality content for developing innovative AI education products [3] Group 4: Future Outlook - The acquisition of Youxue Baobei is a critical step for Rongxin Culture in the children's education content field, enhancing its product offerings and establishing a collaborative model for innovation in the original book sector [4] - Future plans include deepening copyright cooperation and product innovation, exploring diverse pathways such as "original IP + derivatives" and "original content + AI interaction" to provide richer international educational resources for families [4]
荣信文化布局少儿原版图书赛道，构建协同发展新生态