H&M targets Brazil, India, as weak Europe demand and US tariffs pressure sales

Core Insights - H&M is intensifying its focus on emerging markets due to a slowdown in consumer spending in Europe and the impact of tariffs on demand in the United States, which is its second-largest market [1] Group 1 - The company is responding to changing market conditions by shifting its strategy towards emerging nations [1] - Consumer spending in Europe is declining, prompting H&M to seek growth opportunities elsewhere [1] - Tariffs in the United States are affecting demand, leading H&M to diversify its market presence [1]