Core Insights - The event "Coffee and Tea Time" (CTT) held in London aimed to promote cross-cultural communication and business cooperation between Eastern and Western commercial civilizations through sharing cutting-edge global business cases [2] Group 1: Event Overview - The CTT event was organized by Yicai Global and featured over 40 participants from various sectors including finance, consumption, technology, law, and performing arts [1] - Notable British participants included Stage Coach, Bubble Ci-Tea, and Harrods, along with startups like BioReCode that have strong potential demand in the Chinese market [1][2] Group 2: Objectives and Outcomes - The goal of the CTT event is to enhance mutual trust and facilitate business collaboration, thereby advancing global commercial civilization [2] - MIE Consulting and Yicai Global signed a cooperation intention letter to leverage MIE's brand consulting expertise in Europe, helping Chinese companies integrate into local markets [2] Group 3: Cultural Insights - MIE Consulting's CEO emphasized the importance of respecting cultural differences and deep communication to find collaboration opportunities, highlighting the potential of the Chinese market and the innovation of Chinese enterprises [3]
全球商业文明之旅之CTT：文明互鉴 商业互信 共寻合作新范式
Di Yi Cai Jing·2025-09-25 13:07