Wereldhave and Ocean Outdoor announce partnership for new digital media network across 11 Dutch centers

Group 1 - Wereldhave has partnered with Ocean Outdoor Netherlands to install and operate over 150 new digital advertising screens across 11 shopping and Full Service Centers in the Netherlands [1] - The new digital screen network is set to launch in early 2026 and aims to enhance customer experience while providing a high-impact platform for tenants, brands, and media agencies to reach millions of consumers [2] - The partnership is expected to positively impact Wereldhave's Direct Result Per Share (DRPS) by at least € 0.03 annually [2] Group 2 - Matthijs Storm, CEO of Wereldhave, highlighted the value of their Dutch centers, which attract nearly 69 million annual visitors, creating a significant media channel for advertisers [3] - The collaboration with Ocean Outdoor is part of Wereldhave's strategy to grow Mall Income, which has already seen significant growth through various income streams including media and advertising partnerships [3] - The partnership is expected to strengthen the financial performance of Wereldhave's centers and support its long-term value creation strategy [3] Group 3 - Ocean Outdoor Netherlands is a leader in Digital Out-of-Home (DOOH) advertising, reaching over 20 million people daily with 335 screens across 195 locations [4] - The company combines technology, data, and creativity to transform spaces into impactful brand experiences [4]