从养殖到餐桌：“标准·认证+”驱动全产业链升级

Core Insights - The forum emphasized that quality is the foundation of trust, trust is the currency of the modern economy, and standards serve as the bridge connecting these elements [1][3][5] - The discussions highlighted that the food industry must transition from merely ensuring safety to enhancing value and competitiveness through quality, trust, and standards [4][5] Group 1: Quality, Trust, and Standards - Quality signifies the authenticity of products and controllability of processes, while trust reflects the relationships between individuals and markets [1][2] - The forum's theme "Standards·Certification+" underscores the importance of institutional design in transforming quality into trust, trust into value, and value into sustainable competitiveness [1][3] - The relationship between quality, trust, and standards is crucial for the food industry's upgrade, moving beyond simple supply chains to interconnected trust, value, and competitiveness chains [5] Group 2: Industry Upgrades and Consumer Perception - Various case studies presented at the forum illustrated how different sectors, such as egg production and organic certification, are building trust through quality assurance systems [2][4] - The accumulation and realization of trust are essential for brand building, which is not merely about marketing but about delivering on quality promises [2][3] - Trust, once established, can circulate like currency, providing a competitive advantage in the market [3] Group 3: Implementation and Future Directions - The "Six Transformations and Three Steps" model provides a framework for achieving standardization, industrialization, branding, greening, digitization, and internationalization [4] - The forum indicated that the principles discussed are applicable not only to the food industry but also to the broader modern economy, reflecting a universal logic in social operation and economic governance [4][5] - China's ability to set standards and innovate institutional frameworks is seen as a way to enhance its international influence and competitiveness [5]