Core Insights - Gaode has launched significant initiatives in the local lifestyle sector, including the "Street Ranking" product and the "Fireworks Good Store Support Plan," backed by a subsidy of 1 billion [1][12] - The company has seen a remarkable increase in merchant registrations, with a 631% rise in new restaurant merchants on a single day following the announcement of a one-year free entry fee [1][13] - The integration of AI technology has played a crucial role in enhancing Gaode's service offerings and user engagement, transforming the platform into a more intelligent and user-centric service [2][12] Local Lifestyle Initiatives - Gaode's recent measures include waiving the one-year entry fee for all restaurant merchants and providing various support services such as traffic subsidies and dedicated customer service [1][12] - The launch of the "Street Ranking" product aims to provide a more authentic and reliable ranking system for local businesses, utilizing real user behaviors for scoring [8][11] AI Integration - The introduction of the AI-native map application, Gaode Map 2025, has shifted the platform's logic from users searching for services to services finding users [2][12] - Gaode's AI capabilities allow for personalized recommendations based on user behavior and preferences, significantly enhancing user experience and engagement [7][12] Market Impact - The rapid increase in merchant registrations indicates a strong market response to Gaode's initiatives, with many businesses eager to capitalize on the upcoming National Day holiday [13] - Gaode's unique data capabilities and AI technology position it to meet previously unmet user demands, fostering a positive cycle of supply and demand in the local lifestyle market [12][13]
AI化后的高德,做本地生活更得心应手了
Feng Huang Wang·2025-09-26 07:07