创新赋能茶产业 湖北宜昌“老茶”发“新芽”

Core Insights - The article highlights the transformation of the traditional tea industry in Yichang, Hubei, focusing on the integration of modern technology and heritage practices in tea production [1][2][3] Group 1: Traditional Tea Industry - Yichang has a long history of tea cultivation and is a significant node on the ancient Tea Road, with its tea being recognized as high quality in historical texts [1] - The Changshengchuan Qingsong Tea, with over 650 years of history, retains more than 70 traditional processing techniques and is recognized as a UNESCO intangible cultural heritage [1][2] - The tea industry in Yichang is revitalizing through innovation, with the establishment of a city-level key laboratory for functional research on Qingsong Tea, resulting in over 200 new products [2] Group 2: Modernization and Technology Integration - Yichang's tea industry is undergoing modernization, focusing on automation, data-driven processes, and intelligent quality control to enhance production capacity while ensuring quality [1][2] - The establishment of the Yichai Group in 2022 aims to integrate tea industry resources through market-oriented approaches, enhancing product development and production processes [2] - The city has over 1,200 tea processing factories, with tea products exported to more than 50 countries and regions, positioning Yichang as a key area for green tea in the Yangtze River basin [2] Group 3: Market Trends and Consumer Engagement - The tea industry is adapting to new market trends by combining traditional "ancient tea" with modern beverages like milk tea and fruit juice, appealing to younger consumers [3] - Cultural tourism initiatives allow visitors to engage in tea picking, processing, and tasting, thereby promoting Yichang's ethnic culture and enhancing the value of tea [3]