奇瑞瑞虎 9 双旗舰诠释 “中国新燃油” 力量

Core Insights - The Chinese automotive market is undergoing a significant energy transformation as the penetration rate of new energy vehicles surpasses 50%, yet over 12 million fuel vehicle users still demand technological upgrades for better experiences [1][4]. Strategic Breakthrough - Chery Automobile has launched the "China New Fuel" strategy, introducing the flagship models Tiggo 9 and Tiggo 9X, emphasizing "new technology, new intelligence, new safety, and new patterns" for the evolution of fuel vehicles [3][4]. - The strategy aims to redefine the value proposition of fuel vehicles, moving from "power competition" to "comprehensive value competition," leveraging Chery's 30 years of technological expertise [4]. Technological Advancements - Chery's self-developed Kunpeng powertrain has achieved over 3.1 million units installed globally, with the 2.0TGDI engine boasting a thermal efficiency of 41%, placing it among the global leaders [4]. - The second-generation Kunpeng 8AT transmission, featuring 96% maximum mechanical efficiency and a wide speed ratio of 7.8, complements the AWD Snow Leopard system, creating a balanced technical ecosystem [4]. Product Features - The Tiggo 9X is designed as a "wide-body ultra-comfortable smart flagship," equipped with advanced features like the Qualcomm Snapdragon 8255 automotive-grade chip, enabling stable smart interactions in extreme temperatures [5]. - The vehicle includes the Falcon 500 intelligent driving assistance system, which can memorize 20 routes of 150 km each, significantly reducing driving fatigue and enhancing user experience [5][6]. Space and Safety - The Tiggo 9X offers spacious dimensions (4817×1930×1741 mm) and a long wheelbase of 2770 mm, providing a loading capacity suitable for family outings, with a maximum trunk volume of 2065L [7]. - Safety features include a five-star global safety standard design, an 85% high-strength steel body, and seven airbags, ensuring comprehensive protection [7][9]. Market Positioning - The Tiggo 9 is positioned as a "more powerful and comfortable" family vehicle, featuring a Kunpeng 2.0T GDI engine with a maximum power of 192 kW and peak torque of 400 N·m, ensuring robust performance [9]. - Pricing strategies include an introductory price of 127,900 yuan for the Tiggo 9X and 137,900 yuan for the Tiggo 9, along with incentives like up to 20,000 yuan in trade-in subsidies, making high-end fuel vehicles more accessible [11][13]. Industry Insights - The launch of the Tiggo 9 series reflects the coexistence of fuel and electric vehicles in the Chinese market, providing traditional fuel vehicle users with upgraded options and enriching the market supply structure [13][15]. - Chery's strategy aligns with the dual-driven approach of integrating new energy technologies while enhancing fuel vehicle offerings, contributing to the narrative of "Chinese intelligence" in the global automotive industry [15].