Qi Lu Wan Bao·2025-09-28 09:35Core Viewpoint - The article highlights a case of telecom fraud targeting an elderly customer at a bank branch, showcasing the bank's proactive response and commitment to customer protection [1][2]. Group 1: Incident Description - An elderly man approached a bank branch, expressing anxiety over a potential scam where he was instructed to transfer his savings for investment by someone posing as a company executive [1]. - The bank staff quickly identified the situation as a possible fraud case and took immediate action to reassure the customer and verify his account status [1]. Group 2: Bank's Response - The bank manager and staff took steps to change the passwords on the elderly customer's accounts, replaced his bank card, and transferred remaining funds to ensure his financial security [2]. - The bank staff educated other customers in the branch about common fraud tactics, emphasizing the importance of vigilance and consulting the bank or authorities in suspicious situations [2]. Group 3: Customer Care Philosophy - The actions taken by the bank exemplify a customer-centric approach, focusing not only on basic banking services but also on the specific needs of vulnerable groups, such as the elderly [2]. - The bank's commitment to providing warm and attentive service has been recognized and appreciated by the affected customer, reinforcing the importance of social responsibility in financial services [2].