中邮消费金融创新服务场景 正式入驻长沙政务平台赋能民生消费

Core Insights - Zhongyou Consumer Finance officially joined the "My Changsha" government service platform, enhancing its "Zhongyou Consumer Finance +" ecosystem and providing over ten million residents with direct access to credit services for various consumption needs [1][2] Channel Expansion - The collaboration with "My Changsha" is a significant step in expanding channels and enhancing business autonomy for Zhongyou Consumer Finance, leveraging the platform's credibility and user engagement to improve local consumption scenarios [2] - The company has partnered with over a hundred enterprises, including Guangbai Appliances and Guangdong UnionPay, to explore new consumer finance service formats and promote innovation in the industry [2] Customer Segmentation - Zhongyou Consumer Finance is focusing on precise operations for key customer segments, launching targeted marketing activities to activate consumption potential [3] - Special campaigns like "Progressive Dream Building" offer interest discounts and rewards for career-advancing customers, while the "Sailing Worry-Free" plan provides interest-free vouchers for new entrants to the workforce [3] - The company has established a regular marketing system with initiatives like "You Loan Meeting Gift" and seasonal promotions to meet users' holiday consumption and travel needs [3]