Corporate Clients Hold Up to 15% of Assets on Mercado Bitcoin, Exchange Exec Says

Core Insights - Corporate clients, primarily small and medium enterprises, represent 10% to 15% of assets under custody on Mercado Bitcoin, Brazil's largest crypto exchange, focusing on holding rather than trading their bitcoin holdings [1] - The trend of adopting bitcoin as a corporate treasury asset has been influenced by companies like Strategy (MSTR), which holds 639,835 BTC, making it the largest corporate holder globally [2] - Brazilian companies are using bitcoin and stablecoins for conservative cash management, rather than for speculative purposes [4] Industry Trends - Brazil ranks fifth in the Global Crypto Adoption Index, yet only one publicly-traded company, Méliuz, currently holds BTC, with OranjeBTC set to become the largest publicly traded corporate holder with $400 million in its treasury [3] - The increase in institutional activity is contributing to reduced overall volatility in crypto markets, making bitcoin more attractive for corporate treasurers [5] - The enterprise segment in Brazil is still in the early stages of crypto adoption, with larger financial players yet to engage significantly [5]