开源证券-房地产行业周报：新房成交面积环比增长，上海“好房子”新规落地-250928

Core Viewpoint - The new housing transaction area has increased month-on-month, and Shanghai's "Good Housing" regulations have been implemented [1] Group 1: Market Performance - The transaction area of new houses in 68 cities increased by 27% month-on-month, but decreased by 22% year-on-year, totaling 2.45 million square meters in week 39 of 2025 [3] - The cumulative transaction area for new houses in 68 cities from the beginning of the year reached 88.46 million square meters, a year-on-year decrease of 10% [3] - The transaction area of second-hand houses in 20 cities was 1.88 million square meters, with a year-on-year growth rate of 9% [3] Group 2: Land Transactions - The total planned construction area of land launched in 100 major cities was 22.71 million square meters, with a transaction area of 24.31 million square meters, a year-on-year increase of 32% [3] - First-tier cities saw a 53% year-on-year increase in land transaction area, totaling 1.19 million square meters [3] - Second-tier cities had a transaction area of 7.78 million square meters, a year-on-year increase of 36% [3] Group 3: Financing Trends - The issuance scale of domestic credit bonds increased by 140% month-on-month, reaching 14.48 billion yuan, with a year-on-year increase of 203% [4] - The average weighted interest rate for credit bonds was 2.35%, a decrease of 16 basis points [4] - The cumulative issuance scale of credit bonds was 311.55 billion yuan, remaining stable year-on-year [4] Group 4: Policy Initiatives - Shanghai's planning and natural resources bureau introduced 17 specific measures to enhance residential quality, focusing on urban design optimization, community environment improvement, and old community renovations [2] - The central government reported that 21,700 old urban communities were newly started in the first eight months of 2025, achieving 86.8% of the annual target [1][2]