Core Insights - The Sanya Traditional Chinese Medicine (TCM) Hospital is actively promoting its brand internationally, leveraging the advantages of Hainan's free trade port policies and its geographical location to attract foreign patients [2][3][4] Group 1: Patient Statistics and International Expansion - In the first eight months of this year, 6,711 foreign patients visited the Sanya TCM Hospital, indicating a growing interest in TCM treatments among international visitors [2] - The hospital has established three TCM centers abroad and four AI remote consultation platforms to facilitate international patient care [2][3] - The patient base has expanded beyond traditional markets like Russia and Kazakhstan to include countries such as Portugal, Spain, Norway, Sweden, and Brazil [2] Group 2: Cultural Promotion and Training Initiatives - The hospital has undertaken initiatives to promote TCM culture in various countries, including Russia, Kazakhstan, UAE, France, Canada, and Cape Verde, enhancing its international presence [3] - Four international study programs have been conducted this year, creating a positive cycle of training, cultural dissemination, and patient attraction [3] Group 3: Innovative Service Models - The Sanya TCM Hospital has signed a medical tourism charter flight agreement with Almaty Airlines, becoming the first domestic medical institution approved for foreign patient charter flights [3] - The hospital has set up a TCM center in Almaty, serving over 5,000 local patients with six batches of medical staff dispatched [3] Group 4: Future Development Plans - The hospital aims to deepen collaborations with renowned domestic TCM institutions to establish itself as an international TCM service trade center and a significant destination for wellness tourism [4] - The goal is to enhance the global presence of the "Sanya TCM" brand and position Hainan's free trade port as a key gateway for TCM internationalization [4]
“三亚中医”品牌加速出海
Hai Nan Ri Bao·2025-09-29 02:04