高梵品牌创始人吴昆明WDCC发声：以中国标准对话全球设计

Core Viewpoint - The 2025 World Design Capital Conference (WDCC2025) emphasizes the theme "Design Without Boundaries, Sustainable Growth," showcasing global design evolution and innovation [1][4]. Group 1: Company Overview - Gao Fan, founded by Wu Kunming, is recognized as a pioneer in high-end goose down clothing, particularly with its "Black Gold" standard down jackets, which have undergone multiple iterations from version 1.0 to 5.0, achieving the highest sales for four consecutive years [2][3]. - The brand's commitment to quality is reflected in its use of world-class materials and Chinese craftsmanship, establishing a dedicated goose down base in Hungary, recognized for its high quality by the China Down Association [6]. Group 2: Product Innovation - Gao Fan's latest product line, the Functional 5.0 series, integrates advanced technologies such as Black Stone sailing fabric and Zhongke heat retention technology, enhancing lightweight, protective, and luxurious features for urban explorers [6]. - The company holds 185 invention patents, leading the global down jacket industry in innovation, and focuses on transforming single-function products into multi-functional designs to meet diverse consumer needs [6]. Group 3: Global Strategy - Gao Fan aims to establish itself as an international high-end brand rooted in China, leveraging global strategic resources and collaboration, similar to Moncler's approach with its Moncler Genius platform [7]. - The brand's Shanghai luxury research center collaborates with counterparts in Paris and Milan, integrating cutting-edge fashion concepts and quality data from its Hungarian base to cater to the high-end consumer ecosystem in the Yangtze River Delta [7][8]. Group 4: Brand Philosophy - Gao Fan emphasizes a long-term commitment to design that reflects human care, focusing on user needs across various winter scenarios, and has received multiple world record certifications for its products [9]. - The brand has garnered a loyal following among celebrities and influencers, enhancing its reputation as not just a luxury item but a symbol of warmth and lifestyle enhancement [11][12].