Core Insights - OPPO has initiated a project for handheld smart imaging devices, including action cameras and panoramic cameras, aiming to compete with products from GoPro and DJI [1] - The new product series will leverage OPPO's over 17 years of technology accumulation in mobile imaging, with plans to launch by 2026 [1] Industry Overview - The handheld smart imaging device market is projected to reach a size of 36.47 billion yuan in 2023, with an expected compound annual growth rate (CAGR) of approximately 12.9% from 2023 to 2027, potentially reaching 59.2 billion yuan by 2027 [1] - The market for panoramic cameras, capable of 360° shooting, is estimated to be 5 billion yuan, with new applications in video conferencing and robotics expected to further expand market opportunities [1]
OPPO回应手持影像设备品类立项：已启动新形态影像产品系列，计划2026年内发布
Mei Ri Jing Ji Xin Wen·2025-09-29 08:21