四年半亏损近百亿，三个月被监管两次警示 永辉超市忙“自救”

Core Viewpoint - Yonghui Supermarket is facing significant operational challenges, including regulatory warnings for stock reduction practices and ongoing financial losses, raising concerns about its ability to successfully navigate the retail sector's difficulties and implement effective reforms [1][2][4]. Regulatory Issues - Yonghui Supermarket received a warning from the Sichuan Securities Regulatory Bureau for failing to timely disclose a reduction in its stake in Hongqi Chain, which decreased from 11% to 10% [1][2]. - The company had previously faced similar warnings for early reduction activities, indicating a pattern of regulatory non-compliance [3]. Financial Performance - Since 2021, Yonghui Supermarket has experienced a decline in revenue and has recorded substantial losses, with a cumulative net loss of approximately 97.42 billion yuan over four and a half years [4][6]. - In the first half of 2025, the company reported a revenue of 29.948 billion yuan, a decrease of 20.73% year-on-year, and a net loss of 2.41 billion yuan, which is an increase in losses compared to the previous year [4][6]. Operational Challenges - The company has been closing underperforming stores, with 227 stores shut down in the first half of 2025 alone, contributing to its financial struggles [5][6]. - Yonghui Supermarket's revenue has consistently declined over the past few years, with significant drops in 2024 and 2025 due to strategic shifts and operational challenges in the retail sector [6][8]. Reform Efforts - In response to its financial difficulties, Yonghui Supermarket initiated a comprehensive reform strategy, including inviting the founder of Pinduoduo, Yu Donglai, to assist in store renovations [7][8]. - Initial results from the reform efforts showed promising increases in customer traffic and sales at newly renovated stores, but the implementation of employee welfare standards has faced criticism [7][8]. Industry Context - The retail sector is undergoing significant changes, with many traditional supermarket brands, including Yonghui, initiating their own reform strategies to adapt to market pressures [9]. - A survey indicated that 75% of surveyed supermarket companies have attempted reforms, with many reporting varying degrees of sales growth [9].