智通财经网·2025-09-29 22:17Core Insights - OpenAI has launched a new feature called "Instant Checkout," allowing users to purchase products directly through its AI chatbot ChatGPT, marking a significant step into the e-commerce sector [1][2] - The feature initially supports U.S. users purchasing single items from Etsy, with plans to expand to over 1 million Shopify merchants, including well-known brands like Skims and Glossier [1] - Following the announcement, Etsy's stock surged nearly 16%, while Shopify's stock rose over 6% [1] Company Developments - OpenAI will charge fees on transactions completed through ChatGPT, which will become a new revenue source for the company, although specific rates have not been disclosed [1] - The company is currently not profitable and is heavily investing in expanding its computing infrastructure [1] Technical Aspects - The Instant Checkout feature is developed in collaboration with fintech company Stripe and is supported by the Agentic Commerce Protocol, allowing users to complete transactions without leaving ChatGPT [2] - OpenAI plans to open-source this framework to enable merchants and developers to quickly build integrated scenarios and explore more payment and purchasing applications [2] User Engagement - As of August this year, ChatGPT has over 700 million weekly active users, with a significant number of inquiries related to shopping and consumption [2] - The company aims to create a seamless shopping experience within ChatGPT, helping merchants and developers convert conversations into transactions [2]