“新时代新基金新价值”，北京公募基金高质量发展在行动|中加基金走进高校，播种健康理财观

Core Viewpoint - The article discusses the launch of a series of activities aimed at promoting high-quality development in the public fund industry in Beijing, emphasizing the importance of financial literacy among university students and the role of investment education in fostering a stable financial environment [1][4]. Group 1: Activities and Objectives - The "Beijing Public Fund High-Quality Development Series Activities" were initiated under the guidance of the Beijing Securities Regulatory Bureau, involving various stakeholders including fund managers and media [1]. - The activities included educational events at Central University of Finance and Economics and University of International Business and Economics, focusing on imparting financial knowledge and risk awareness to students [1][3]. Group 2: Financial Risk Awareness - The events aimed to raise awareness about common financial risks faced by students, such as illegal campus loans and consumer traps, highlighting the need for financial education to prevent losses [1][3]. - Real-life case studies were used to illustrate the dangers of scams like "刷单" (fake orders) and "零门槛" (zero-threshold) loans, emphasizing the hidden risks such as high interest rates and aggressive debt collection [3]. Group 3: Educational Approach - The educational approach included practical guidance on identifying legitimate financial institutions, understanding borrowing costs, and protecting personal information, thereby enhancing students' self-protection capabilities [3]. - The activities also introduced basic financial concepts and investment principles, encouraging students to think about their financial future and develop a rational investment mindset [3]. Group 4: Corporate Social Responsibility - The initiative reflects the company's commitment to corporate social responsibility and investor education, aiming to cultivate a rational investor base for a healthy financial market [4]. - The company plans to continue exploring new forms of investor education to disseminate high-quality investment concepts and risk awareness to a broader audience [4].