2025“顺意好礼”入选产品正式发布

Core Insights - The event held on September 28, 2023, marked the launch of the "Shunyi Goodies" product and the entry of the "Beijing Gifts" cosmetics into the capital airport, emphasizing the integration of cultural and tourism industries in Beijing [1][26] - The initiative aims to enhance the cultural industry development strategy of the capital and stimulate tourism consumption potential, injecting new momentum into the high-quality development of Beijing's characteristic industries [1][26] Group 1: Event Overview - The event was organized by the Shunyi District Cultural and Tourism Bureau and the Beijing Drug Administration's Fifth Division, featuring participation from various government departments, state-owned enterprises, industry associations, and over 40 selected enterprises [1] - The atmosphere at the event was lively, with leaders from the Beijing Cultural and Tourism Bureau and the Drug Administration delivering speeches that highlighted the significance of the initiative [1] Group 2: Product Selection and Awards - A total of 750 entries were received for the "Shunyi Goodies" selection, with 518 high-quality products ultimately chosen based on cultural connotation, innovative design, and market potential [7] - Five special awards were established to encourage diverse innovation, including the "Craftsmanship Award," "Popularity Award," "Creative Design Award," "Market Potential Award," and "Cultural Heritage Award," with 20 outstanding products recognized [7] Group 3: Award Winners - Craftsmanship Award: Notable winners included products like the Niulanshan Craftsmanship Niujingyun Series Wine and the Inlaid Lacquered Persimmon Tea Tray [12][13] - Popularity Award: Winners featured items such as the Ancient Convenience Store Series Refrigerator Magnet and the Wang Xiaolu Tiger Skin Chicken Claw [15] - Creative Design Award: Recognized products included the Butterfly Derivative Product - Butterfly Wing Panda and the Aloe Vera Gift Box for the 24 Solar Terms [17] - Market Potential Award: Featured products included the Butterfly Orchid Creative Floral Gift and the Together Black and White Strong Coffee Beverage [19] - Cultural Heritage Award: Winners included the Shunyi Double-Sided Embroidery Table Screen and the Non-Heritage Gourd Gift "Five Blessings Arrive" [21] Group 4: Exhibition and Future Plans - During the event, selected enterprises showcased their products, allowing travelers to experience the quality and cultural significance of "Shunyi Goodies," leading to a vibrant purchasing atmosphere [25] - The initiative aims to deepen the integration of cultural products and tourism consumption, leveraging the capital airport as a promotional platform to enhance brand visibility and regional tourism industry vitality [26]