Core Insights - The "First China National Brand Digital Economy Development Summit and Global OID Computing Power Empowerment Industry Digitalization Expo" was successfully held in Shenzhen, attracting over 1,300 attendees from government, international organizations, industry institutions, and enterprises to discuss the innovative development paths of national brands in the digital economy era [1][27] - The summit emphasized the importance of the OID (Object Identifier) technology as a key tool for establishing global digital trust, which will support national brands in building credible digital identities and enhancing brand competitiveness in international markets [3][11] Group 1: Summit Highlights - The opening ceremony featured a poem recitation expressing gratitude for the current era and aspirations for national rejuvenation, setting a patriotic tone for the summit [3] - Key figures included Cao Chuanli, head of the Central Policy Research Office, and Li Zongtang, chairman of Shenzhen Daxi Technology Co., who discussed topics such as "digitalization of national brands" and "OID industry collaboration" [3][9] - A significant initiative, the "Global OID Industry Collaborative Development Initiative," was signed to promote the standardization and interoperability of the OID identification system internationally, providing a "digital passport" for national brands [11] Group 2: Institutional Developments - Three new institutions were unveiled, including the National Brand Gold Award Committee, aimed at establishing a fair evaluation system for national brands, and a committee for drafting technical standards for OID identification [12] - The summit facilitated multiple strategic partnerships, including a five-year collaboration between Shenzhen Daxi Technology Co. and the Shanghai Cooperation Organization's National Gift Brand Operation Center, focusing on the certification of 30,000 national gift brands [16][21] Group 3: Industry Collaboration and Digitalization - The summit highlighted the importance of digital transformation across various sectors, with discussions on the integration of traditional culture and digital technology, particularly in the health and wellness sectors [17][19] - A nationwide initiative was announced to launch "31 Provincial Industry Theme Forums," aimed at promoting the integration of local industries with digital technologies over the next three years [22] - The release of the "2025-2026 China National Brand Digital Economy Development White Paper" introduced a new "Digital Brand Power" evaluation system, providing authoritative guidance for the development of national brands [23][24] Group 4: Social Responsibility and Future Directions - A charity dinner was held to support the digital protection of traditional crafts, showcasing the social responsibility of national enterprises [26] - The summit marked a significant step in the practical implementation of the "Global Governance Initiative" proposed at the 2025 "Shanghai Cooperation Organization+" meeting, aiming to enhance efficiency across the entire industry chain and promote high-quality development [27]
为民族品牌发放“数字护照”,首届中国民族品牌数字经济发展峰会推动全球化出海
Zhong Jin Zai Xian·2025-09-30 06:32