Zhong Guo Xin Wen Wang·2025-09-30 08:45Core Viewpoint - The Agricultural Bank of China has launched the mobile banking version 10.0, focusing on user-centric digital financial services and technological innovation, aiming to enhance customer experience and streamline financial service processes [1][2]. Group 1: Digital Financial Platform Features - The new platform integrates a "3 systems, 4 screens, 5 versions" ecosystem, providing services compatible with iOS, Android, and Harmony systems, and enhancing AI service integration into daily life [1]. - The platform has achieved comprehensive adaptation for various devices including smartphones, tablets, and PCs, and has introduced QR code payment functionality for wearable devices [1]. - It offers multiple versions tailored for different user needs, including a rural version, a large font version, and a multilingual version, covering six high-frequency financial services such as inquiries, transfers, and payments [1]. Group 2: User-Centric Innovations - The platform employs a "digital + AI + human" model to cater to diverse financial needs, optimizing digital services through data insights and enhancing product design and service iteration [2]. - AI applications have been upgraded to improve product search interactions and enhance voice search accuracy, while a collaborative service model has been introduced through video customer service [2]. - A personalized asset analysis and information service system has been developed, allowing users to track their asset status over various timeframes and receive tailored financial product recommendations [2]. Group 3: Service Process and Experience Innovation - The bank is advancing service processes and enhancing user experience by streamlining personal loan services through automated and intelligent processes [3]. - It has introduced personalized financial products for the elderly and a one-stop online service for retirement finance, addressing specific customer needs [3]. - New financial products such as agricultural machinery leasing and convenient loan access for farmers have been added, alongside enhanced data security measures to balance user experience and risk management [3].