鏖战339轮,中建智地43亿拿下北京太阳宫地块,溢价39%
Xin Lang Cai Jing·2025-09-30 13:52

Core Insights - The Beijing land auction on September 30 showcased a stark contrast in bidding activity, with the Chaoyang District site attracting significant competition while the Mentougou District site saw limited interest [1][2]. Group 1: Land Auction Results - The Chaoyang District site, located between the third and fourth ring roads, received 9 rounds of bids before the auction, ultimately selling for 4.3145 billion yuan with a premium rate of 39.18% and a floor price of 85,300 yuan per square meter [1][2]. - The Mentougou District site was acquired by a consortium for the base price of 957 million yuan, resulting in a floor price of approximately 23,500 yuan per square meter [1][5]. Group 2: Market Trends - In September, the supply of new residential projects in Beijing increased significantly, with over 3,000 new units launched, nearly doubling the supply from August [1][7]. - The number of pre-sale permits issued in September reached 26, covering 22 projects and providing nearly 6,000 housing units, a notable increase from 12 permits in August [7]. Group 3: Developer Strategies - China State Construction's acquisition of the Chaoyang site allows for a diversified product offering targeting different customer segments, potentially reducing marketing costs through a concentrated presence in the area [5][6]. - The Mentougou site acquisition by PowerChina Real Estate continues its strategic expansion in the region, building on previous successful projects [6]. Group 4: Future Outlook - The ongoing land supply expansion is expected to create a multi-tiered and differentiated market in Beijing, with core areas maintaining high demand while peripheral areas offer more competitive pricing [6][8]. - The easing of housing policies and the focus on quality housing are anticipated to stimulate demand, particularly in well-located and high-quality projects [10].