Prnewswireยท2025-09-30 16:00Core Insights - FanDuel has announced a multi-year partnership with Amazon to become the official odds provider for NBA and WNBA on Prime Video, enhancing the viewing experience for basketball fans [1][2][3] Group 1: Partnership Details - The partnership aims to integrate FanDuel's betting insights into NBA broadcasts on Prime Video, providing fans with a unique viewing experience [2][3] - Blake Griffin will serve as an ambassador for FanDuel, featuring in creative campaigns and live events to promote the brand's NBA offerings [3] Group 2: Bet Tracking Features - A new personalized bet tracking experience will allow fans to link their Prime Video profiles to their FanDuel accounts, displaying real-time updates on active NBA bets during live games [4] - An immersive Odds View feature will provide a rotating feed of live odds and probabilities for various betting options, enhancing the context of the game [5] Group 3: Responsible Gaming - FanDuel emphasizes responsible gaming as a core principle of the new features, allowing users to disable the bet tracking option in the Prime Video app settings [6] - The company is committed to promoting responsible gaming and has developed tools to help customers engage safely with their platform [6] Group 4: Company Overview - FanDuel Group is a leading mobile gaming company in the U.S., with a portfolio that includes FanDuel Sportsbook, FanDuel Casino, and FanDuel Racing, serving approximately 17 million customers [7] - The company operates across all 50 states and has a presence in multiple countries, being a subsidiary of Flutter Entertainment [8]