嘉实基金：锚定投资者获得感 践行公募基金高质量发展

Core Insights - The Chinese public fund industry is entering a critical phase of deepening reform and enhancing quality, with a total scale surpassing 36 trillion yuan by August 2025, reaching 36.25 trillion yuan, marking a new era for the industry [1][2] Group 1: Policy and Industry Transformation - The China Securities Regulatory Commission (CSRC) released an action plan on May 7, 2025, aimed at promoting high-quality development in the public fund industry, focusing on performance-based floating management fees and long-term assessments [2][3] - The action plan signifies a historic shift from prioritizing scale to emphasizing returns, addressing long-standing investor concerns and promoting a "investor-centric" core value [2][3] Group 2: Floating Management Fee Mechanism - The floating management fee mechanism will be implemented for newly established actively managed equity funds, linking management fees to performance against benchmarks, thus aligning fund company revenues with investor returns [2][3] - Fund companies are required to ensure that investor return metrics account for at least 50% of their assessment criteria, while performance metrics for fund managers must account for at least 80% [3] Group 3: Value-Driven Practices - The public fund industry is expected to play a greater role in serving the real economy and meeting residents' wealth management needs, fostering a virtuous cycle of returns leading to capital inflows and market stability [4] - Companies like Harvest Fund are enhancing their investment research systems and actively participating in the issuance of innovative floating fee products, aiming to create a product system that shares risks and benefits with investors [4][5] Group 4: Investor Education and Engagement - Investor education is a key focus for companies, with efforts to improve financial literacy through innovative and personalized educational tools, combining online and offline strategies [4] - The future vision for public funds is to serve as a bridge connecting industrial development with residents' wealth, ensuring that investor interests are integrated throughout governance, product issuance, investment operations, and assessment mechanisms [5]