Core Viewpoint - The tourism market is experiencing increased demand during the National Day and Mid-Autumn Festival, but some hotels are engaging in "breach of contract price hikes," misleading consumers with inflated original prices and deceptive discounts [1][2]. Group 1: Market Dynamics - The fluctuation in hotel prices during holidays is a normal phenomenon driven by supply and demand, with increased bookings and rising operational costs justifying higher prices [1]. - Some hotels are unreasonably canceling bookings and raising prices, which deviates from the principles of contract and market regulations [1]. Group 2: Industry Recommendations - Hotel operators are encouraged to adopt a long-term perspective, focusing on integrity and service quality to build a positive brand reputation during peak holiday traffic [1]. - Utilizing social media effectively can help hotels enhance their reputation through quality service and honest business practices, leading to better customer loyalty and market returns [1]. Group 3: Consumer Rights - Consumers are urged to strengthen their awareness of rights and actively protect themselves against "breach of contract price hikes" by retaining evidence and pursuing legal avenues if necessary [1]. - Proactive consumer rights protection not only benefits individual interests but also pressures businesses to improve practices, fostering a healthier industry environment [1]. Group 4: Regulatory Actions - Regulatory bodies are advised to enhance monitoring of pricing information on booking platforms and conduct on-site inspections to ensure compliance among businesses [2]. - Establishing clear channels for consumer rights protection and reducing the costs associated with such actions are essential for maintaining market order [2].
别让违约涨价辜负黄金时段
Jing Ji Ri Bao·2025-09-30 22:05