WillScot price target lowered to $35 from $40 at DA Davidson

Summary of Key Points Core Viewpoint - DA Davidson has lowered the price target for WillScot (WSC) to $35 from $40 while maintaining a Buy rating, indicating a mixed demand trend and seasonal activity as a significant headwind [1] Group 1: Price Target and Rating - The price target for WillScot has been reduced to $35 from $40 [1] - DA Davidson continues to hold a Buy rating on WillScot shares despite the price target adjustment [1] Group 2: Demand Trends and Earnings Outlook - The company is experiencing mixed demand trends, with seasonal activity posing a larger challenge than previously anticipated [1] - Earnings outlook reductions have been noted, but the firm acknowledges substantial share price pressure and valuation contraction since early 2024 [1] Group 3: Investment Value - DA Davidson sees "value in the name" at current levels, suggesting potential investment opportunities despite the challenges faced [1]