DraftKings Teams Up with The Larry Fitzgerald Foundation, Turning Picks into Breast Cancer Awareness and Support

Core Points - DraftKings Inc. is collaborating with The Larry Fitzgerald Foundation for the Pink 'Em campaign, aiming to raise $100,000 for breast cancer awareness this October [1][2] - The Pink 'Em campaign has raised over $600,000 since its inception seven years ago, utilizing free-to-play pick 'em pools during NFL games [1][2] - The campaign will run from Weeks 5 to 8 of the NFL season, with DraftKings donating $1 per entry for the first 20,000 free entries each week to support breast cancer health services [2][3] Company Overview - DraftKings Inc. is a digital sports entertainment and gaming company founded in 2012, headquartered in Boston, offering products in daily fantasy, regulated gaming, and digital media [4] - The company operates in 28 states and Washington, D.C., with mobile and retail sports betting, and has iGaming operations in five states and Ontario, Canada [4] - DraftKings is an official partner of major sports leagues including the NFL, NHL, PGA TOUR, WNBA, UFC, NBA, and MLB, and also owns Jackpocket, a leading digital lottery courier app [4]