Core Insights - The article highlights the immersive cultural tourism project "Chang'an Twelve Hours" in Xi'an, which aims to deepen the experience of Tang culture and explore new expressions of it [1][3] - The project launched a series of activities titled "Full Moon Mid-Autumn, Dream Chang'an" during the Mid-Autumn Festival and National Day, enhancing the visitor experience with a blend of technology and cultural elements [1][3] Group 1 - The "Chang'an Twelve Hours" theme district is focused on creating an immersive experience that integrates traditional culture with modern technology [1][3] - During the National Day holiday, the district featured performances by nearly a hundred NPC actors, enhancing visitor interaction and recreating the grandeur of the Tang dynasty [3] - The district is recognized as one of the first pilot projects for smart tourism immersive experience spaces in China, showcasing a blend of virtual and physical elements [3] Group 2 - The activities during the double festival significantly improved visitor engagement and satisfaction, validating the concept of "cultural empowerment of tourism" [3] - The district's future plans include further exploration of Tang culture experiences to contribute to the high-quality development of Shaanxi's cultural tourism industry [3]
西安：盛唐之韵邂逅秋日诗意 沉浸式文旅催热长假游
Zhong Guo Xin Wen Wang·2025-10-02 02:22