Core Viewpoint - Xibei is actively implementing self-rescue measures in response to recent controversies, including a significant price reduction on menu items and a commitment to improve food preparation processes [1][6]. Price Reduction - On October 1, Xibei announced a nationwide price reduction affecting 33 dishes, with some items seeing price cuts of over 20% [2][3]. - Examples of price changes include: - Grassland tender grilled lamb chops from 119 yuan to 99 yuan - Scallion grilled fish from 89 yuan to 79 yuan - Yellow rice cake from 29 yuan to 26 yuan - Sesame oil scrambled eggs from 43 yuan to 33 yuan - Xibei gluten from 39 yuan to 33 yuan [3]. Menu and Process Adjustments - Nearly 400 Xibei stores have completed menu adjustments, transitioning to on-site preparation for several dishes, including freshly made pumpkin porridge and lamb skewers [4]. - The restaurant has shifted from using pre-prepared ingredients to preparing dishes from scratch, enhancing the dining experience [4][5]. Customer Response and Recovery - Following the price reductions and menu changes, customer traffic has begun to recover, with reports of increased patronage during peak hours [2][6]. - The introduction of a 100 yuan dining voucher for customers has also contributed to the recovery of customer flow, with many returning customers expressing loyalty despite the controversies [7]. Employee Impact - Despite the increased workload due to the new preparation methods, employee retention has remained stable, with no resignations reported [6]. - The company has maintained employee benefits and increased overtime pay to support staff during this transition [6].
实探西贝北京门店:确实降价了,多菜品实现门店全流程现制
Zheng Quan Shi Bao Wang·2025-10-02 08:23