Target Debuts Collection of New and Exclusive Products for Universal Pictures' 'Wicked: For Good'

Core Insights - Target Corporation has launched a new collection inspired by Universal Pictures' "Wicked: For Good," featuring nearly 200 products, with almost half being exclusive to Target and priced under $20 [1][2][5] - The collection includes apparel, home decor, toys, and a collector's book, with pre-orders available for the book starting today [1][3][5] - The rollout of the collection will begin on October 5, 2025, leading up to the film's release on November 21, 2025 [1][5] Product Offerings - The collection features exclusive apparel and home decor designed by Katie Kime, known for her vibrant prints [3][5] - An exclusive collector's book titled "Wicked: The Official Visual Companion" will include personal letters from cast members and over 300 full-color images, available for preorder now [5] - A Target exclusive LP vinyl soundtrack will feature music by Stephen Schwartz, including two new original songs from the film [5] Shopping Experience - Target will provide a dedicated "Wicked" shopping destination both in stores and online, with flexible fulfillment options including Same Day Delivery and Next-Day Delivery for orders over $35 [3][4] - The collection aims to bring the magic of the "Wicked" universe into everyday life through various product categories [2][3] Company Background - Target Corporation operates nearly 2,000 stores and has a long-standing commitment to community support, donating 5% of its profits [6] - The partnership with Universal Products & Experiences aims to enhance the retail experience by leveraging popular cultural properties [7]