Core Insights - BrandPilot AI Inc. has expanded its AdAi capabilities to include Google Shopping Ads, addressing inefficiencies in retail advertising spend [1][2] - The new AdAi Shopping Audit provides actionable insights to reduce wasted ad spend and improve return on ad spend (ROAS) for marketers [2][3] - Shopping campaigns represent over 75% of U.S. retail search ad spend and 85% of clicks across Google Ads and Shopping, highlighting the significance of addressing wasted spend [3][10] Company Overview - BrandPilot AI is a performance marketing technology company based in Toronto, specializing in AI-powered marketing solutions that enhance ROI for global enterprise brands [5] - The core platform, AdAi, identifies inefficiencies in digital advertising campaigns, allowing brands to recover wasted ad spend in real time [5] Product Features - The AdAi Shopping Audit reveals instances where brands are unintentionally bidding against themselves, enabling them to capture clicks at lower costs [2][3] - Key benefits include freeing up budgets for competitive terms that drive revenue and providing insights into competitor dominance in Shopping ad space [3][6] Educational Initiatives - To raise awareness about the hidden costs of cannibalistic Shopping Ads, BrandPilot AI will host a free webinar on October 23, 2025, to discuss common scenarios and their budget impacts [4]
BrandPilot AI Expands Product Offering with AdAI for Google Shopping Ads
Newsfileยท2025-10-02 12:20