Core Insights - The rise of "Chicken Chop Brother" in Jingdezhen, Jiangxi, is attributed to his unique selling style that combines humor and emotional value, attracting large crowds during the National Day holiday [1] - The phenomenon highlights the importance of emotional labor in the service industry, where genuine interactions can enhance customer experience [2] Group 1: Emotional Value in Service - "Chicken Chop Brother" provides emotional value through humorous interactions, making the experience of buying chicken more enjoyable for customers [1] - The emotional connection established by service workers can lead to increased customer loyalty and engagement, as seen with the popularity of "Chicken Chop Brother" [1][2] Group 2: Challenges of Emotional Labor - The expectation for service workers to maintain high energy and enthusiasm at all times can lead to emotional exhaustion and burnout, a phenomenon referred to as "emotional overwork" [2] - The case of a hot pot vendor in Gansu illustrates the pressure on service workers to manage their expressions, highlighting the need for empathy towards their emotional labor [3] Group 3: Industry Implications - The service industry must recognize the limits of emotional labor and allow for authentic expressions of fatigue or emotion, rather than enforcing a facade of constant cheerfulness [2][3] - A balance between customer expectations and the well-being of service workers is essential for fostering a healthier work environment and improving overall service quality [3]
不要把“鸡排哥”榨得太干净了
Nan Fang Du Shi Bao·2025-10-03 00:57